Uber has announced it will be introducing a new helicopter service, dubbed "Uber Copter", starting in New York City on July 9.
The new service will be part of Uber's aerial ride-hailing division, Uber Elevate, which was first announced three years ago, which led to rumors of flying cars being utilized by the company.
While no flying cars have been announced yet, Uber has said that Uber Copter will transport passengers between Lower Manhattan and JFK. The journey would take eight minutes, instead of the usual hour, provided there is no congestion and would be available to its most active customers for between $200–$225 each.
To qualify to ride an Uber Copter, users would need to be a Platinum or Diamond member of Uber Rewards and will be limited to carrying just two items of luggage, a small personal bag and a carry-on weighing no more than 40 pounds. The helicopters would have space for five riders.
"This is a trip that so many travelers make a day, and we see an opportunity to save them a huge amount of time on it," said Uber Elevate chief Eric Allison.
"Our plan is to eventually roll out Uber Copter to more Uber customers and to other cities, but we want to do it right," Allison added. "The main goal of this initial venture is to understand the operations behind aerial vehicles."